Gourmet Express Essay Example | Topics and Well Written Essays - 1000 words

Gourmet Express - Essay Example This business targets young urban professionals with a large income and do not want to eat at the hotels, are willing to have services offered at a pay and their leisure time is limited but prefer food cooked at home. Since the customers do not have time to prepare everything, they have to make orders which will be delivered. The primary competitors would be restaurants and grocery stores offering delivery services. The three levels of government are; the federal government which consists of two houses, the senate and House of Representatives. It has responsibilities that include social security, foreign affairs, currency, defense and trade which are exercised through the prime minister. The federal government reverses the power to allow or barn one from opening a business. The territory government and the State is the decision making body, its responsibilities include; consumer affairs, justice, education, health, forestry, main roads and transport. The state is mainly concerned abo ut the consumer affairs and ensures products in the market are to the required standard (Brough, 2005). . The local government has a body that makes decisions known as shire council or city council. It has a number of responsibilities which include; garbage collection, building regulations, public health and land subdivisions. The local authority must ensure that the premises under which the business is run meets the set standards and is neat. The economic factors that will affect Gourmet express are; Economic development and growth. This dictate the amount of money the whole society that you rely on for business earn. The company targets large income earners who want services at their doorstep at a pay. Demand and supply will also affect Gourmet Express services and products. Demand is the ability and willingness of consumers to purchase a commodity and supply is the business ability to provide for the consumers demand (Brough, 2005). . There are several social trends that are chan ging the business environment. Consumers want to know more about products, people want to know if the company’s products can cause harm to the environment, if the workers of that particular company are treated well? Gourmet Express has to ensure there is smooth coordination to be successful because disclosure of information is mandatory. Advertising has to be done well for success of the company because traditional advertising is less effective. Technology has become key for the success of every business, the management of Gourmet must put up with the pace of technological changes. The business must put up with new development methods and processes that arise since, there are new inventions daily and there they are supposed to be implemented in the business environment. There are many environmental factors that influence business in an economy which include; financial, political, social, employees, product quality and manufacturing. The management of Gourmet Express has to be very keen on all this because they can affect the business negatively. If there is political instability in a country a business will encounter losses because there will be no customers to sell its products to. SWOT analysis is important because it provides helpful information to the company in matching the capabilities and resources of the firm with the competitive environment where it operates. The strength of